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Traffic From Search Engines by Doorways For Pay-Per-Click Affiliate Programs

Getting Traffic From Search Engines For PPC Programs

Search engines are evolving all the time and have been developed and improved significantly within past few years. However, even this can't stop webmasters and smart affiliates from generating new ways to drive traffic from biggest search engines, Search eninge advertising and marketing can vary in its approaches.

Certain part of affiliate marketers has shifted from email spam to so called "black seo", search engine optimization with automated techniques, which help to automatically generate webpages and get links to improve search engine rankings and get search engine traffic to pay per click advertisers by means of  redirecting traffic from these doorways directly to the paid listing. Paid listing are shown on PPC search engine result pages and display PPC advertisers.  

Doorways And Traffic Quality

The main and usually the only goal of such automatically created pages is to manipulate the relevancy of resources indexed by a search engine and get better rankings by high keyword and link density. Each page of such doorway can link to other feed or to the multifeed that will contain paid results of a few feed providers.

Each page of such multipage doorway can be targeted to a different niche or XML feed through the use of specific keywords, with the result being the most targeted traffic source for a certain niche or advertiser.

This traffic source type is more than others mostly similar to a search engine organic traffic and can easily serve as a good initial traffic source to an advertiser's website.

Two Main Ways of PPC Traffic Distribution

Anyway, this is one of the most efficient and high quality traffic generation method and is highly beneficial for publisher, seo webmasters and SEM affiliates and for advertisers and website owners as well. It is originally suggested that affiliate links to paid PPC advertiser results work best in the context of the information contained within the website itself. For instance, if a website contains information pertaining to publishing a website, an affiliate link leading to a merchant's website will work well, however, big and only button woth the link to the advertiser website or redirect to paid listings work not less efficiently and has high CTR and traffic quality.

However, more recent examples exist of "thin" affiliate sites which are using the affiliate marketing model to create value for consumers by offering them a service. These thin content service affiliate fall into three categories:

  • Price comparison
  • Cause related marketing
  • Time saving

Even a one page doorway or smartly created landing page can generate great earnings for an affiliate and bring very high quality traffic for advertisers.

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